Lozi Designs Limited is a modern woodcraft studio based in East London, founded in 2012 by Soroush Pourhashemi. The name Lozi comes from the Persian word for rhombus, symbolising balance, precision, and timeless simplicity — the core principles behind every Lozi creation.

Lozi designs and handcrafts minimalist, sustainable, and custom-made wooden furniture, combining digital fabrication with traditional woodworking craftsmanship. Every piece is built to order at their Hackney Road workshop and reflects the brand’s core values of personalisation and sustainability.

Services

• Bespoke wooden furniture design and production

• Custom kitchens with full installation

• Wardrobes, shelving, and workspace furniture

• Made-to-measure home and commercial furniture

• Full home redesign via the House of Lozi service

• Custom furniture for offices, cafés, and retail spaces

Standout Features

Lozi’s minimalist aesthetic is matched by its technical precision. The studio’s designs have been featured in The Sunday Times, The Evening Standard, and numerous design platforms. Each piece is made-to-order and can be tailored in dimensions, finishes, and colours to fit any interior.

The founder, Soroush Pourhashemi, blends engineering expertise with a deep passion for design, resulting in furniture that is as functional as it is elegant.

Facilities and Access

The Lozi Designs workshop and showroom are located on Hackney Road, in the Haggerston area of East London. Visits are available by appointment, allowing clients to view the crafting process and discuss bespoke designs directly with the design team.

Key Notes

Lozi Designs Ltd is a London-based brand known for its handcrafted, sustainable wooden furniture and its distinctive combination of digital innovation and traditional craftsmanship. Each piece is a reflection of both artistry and engineering, designed to last for generations.

Location

Lozi Designs Ltd is based at 280 Hackney Road, in the Haggerston area, East London.